Shopify Attributed Orders Report: Revenue Reporting

To view your Shopify revenue reporting, first select the time range you want to look at. Re:amaze will then generate a report showing you the number of orders (and their total value) in that report period. Of those orders placed by customers, we will also tell you if those orders were associated with conversations.

Even if a conversation started two months before an order is placed, that conversation will be attributed to that order as long as the conversation has a customer reply recently and has a staff response.

Re:amaze will also automatically filter out repeat conversations so revenue is not double counted. For example, if a customer wrote into your support team yesterday and today with two separate conversations and subsequently places an order, then the order will be attributed to the conversation created by the customer today, assuming both conversations have staff responses.

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Here’s how to understand the report:

  1. Box 1: Total orders and attributed conversations
  2. Box 2: Total sales amount within the selected time period
  3. Box 3: Total refunds and attributed conversations

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The nature of this report is not to pinpoint whether an order was placed because of a specific message from a specific staff member. The idea is to gather a rough profile of your customer service landscape and visualizing the impact that profile has on your bottom line revenue. The goal is to allow you and your team to start a conversation about why support is a revenue driver for great businesses who value customer conversations.

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For a full funnel-style analysis, we still recommend relying on Google Analytics and your Shopify revenue reporting dashboard.

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